Bachelor’s Degree in Esports Business

Are you a fan of esports? Are you a player but want to deepen your expertise in esports? Ever wondered what happens behind the scenes of your favourite esports team? How large esports events are executed? The Esports Business degree program at Kajaani University of Applied Sciences provides its students with an exclusive look into the business landscape of the next billion-dollar industry.

Kajaani University of Applied Sciences provides its students with invaluable hands-on experience within the rapidly growing esports industry. The ‘Esports Business’ degree program delves into the various components that propel the business side of one of the world’s fastest-growing sports.

The Bachelor’s of Esports Business is not a player training course and therefore is not focused on improving the students’ in-game ability but rather provides attendees with an all-encompassing curriculum focused on the various career opportunities available in the esports landscape, primarily focusing on business operations, digital marketing, and event management. You will receive the same core fundamental business knowledge as those within traditional business degrees, but through the lens of esports and utilizing topical industry case studies. Examples of additional courses include individual coaching, contract law, and esports service design.